Go online and research a company that is publicly traded on the US stock exchanges (NASDAQ , AMEX, NYSE). Find the ticker symbol, describe the industry […]
Suppose you are working for your favorite professional sports team:1) You have been asked to present your boss with two brand extension ideas for your team. […]
Suppose you are the Director of Sports and Entertainment Marketing for Pepsi:4) Acting as the Director of Sports and Entertainment Marketing for Pepsi answer the four […]
What is your intrinsic brand story?How do you start it, evolve it, embellish it?How can you bring it to life to drive engagement and audience behavior, […]
What is your intrinsic brand story?How do you start it, evolve it, embellish it?How can you bring it to life to drive engagement and audience behavior, […]