Two Camps Of Human Decision Making

Academicians studying decision-making generally fall into one of two camps. Those in the first camp believe that humans are essentially irrational and tend to make poor decisions in a variety of situations, often based on impulse, emotions, or circumstances. In contrast, members of the second camp argue that, although humans do sometimes make poor decisions, they are generally quite rational. What are the two camps and discuss the thought of both on human decision-making?