Respond to the following in a minimum of 500 words.
Select a consumer-products company belonging to the Fortune 500.
Search the https://claritas360.claritas.com/mybestsegments/?_ga=2.132291022.1977668582.1567908528-721695023.1567908528#zipLookup
site for two different zip codes in an area with which you are familiar.
Describe how the company’s key product and brand elements fit the needs of each of the markets described.
Evaluate the company’s ability to address each market.
Sample Solution