Redman (2019) states that the world is changing quickly, change is hard, and many change efforts fail. A leader must have a good plan in place to navigate through these changes to stay successful. Now you will apply that knowledge to a company scenario, building in an implementation plan into the process so it is actionable. Select one business from the current winners of the Malcolm Baldrige Award Recipients. Assume that you are the new CEO of this business who has goals of expanding your business. You can select one or more from the following list, or develop your own goals:

Expand nationally or internationally
Change your business offering(s) or target customers
Merger or acquisition
Another goal of your choice
Select a company that you have not used for another assignment (MidwayUSA has already been used). Practicing with more than one company will give you greater insight into how the processes you use may need to be tailored to the company or industry differences.

For this 6- to 8-page APA-compliant paper (not including title and reference pages) respond to the following:

Section 1 – Overview and Goal Description

Select the company that you will use for this paper. Provide an explanation and rationale for your choice. As there are many categories in the Baldrige site, you may want to explore an industry you know well or look to expand your knowledge by selecting an industry you are unfamiliar with.
Describe the vision, mission, and values as individual components in the current state of the company. Explain the systems relationship of these elements, and how they are related to help the company achieve success.
Provide any additional background information to provide additional context.
Identify the growth goal(s), you as the new CEO, would like to achieve including a rationale for this choice(s).