1. Describe the product or service on which the company is focusing, including the company’s name and its significance. VA Claims Insider helps Veterans get the VA rating they deserve in less time through education-based resources and support Create your company name and explain its significance. • VA Claims Experts. I chose this company name to let Veterans looking to file claims know that I’m an expert, plus to help put their mind at ease. Describe the product or service you will produce or sell. • I will consult with Veterans that are looking to file claims with the VA, offer administrative support to file. Provide information on the process and what it will take to file, win and time frames. If you choose your own company, and it is a service company, clarify the service options you plan to offer. • Consultations with qualified physiologist, Administrative support to step by step directions on filing claims paperwork for VA funded medical examinations, Medical support from experts will to aid clients compile their claims by reviewing claimants medical records. Provide case law to support the claimant’s assertions when filing claims for review by the VA. Consultants will talk with client to keep them appraised of their status and also help make an account into the VA database. 2. Revise the company’s mission statement based on feedback received in the Week 1 discussion thread, including the rationale for each component of the mission statement. o Place the mission statement within quotation marks. o Use the Mission Statement Worksheet on pages 72–73 of your textbook as a guide. • Develop your company’s mission statement Revised • I hope this better meets the expectations of a mission statement. • “Our goal is to provide our clients with a professional and safe environment to assistance in filing strong claims to Veterans Affairs to garner the rating and compensation they deserve and get the full benefits to which they are entitled”. 1. Describe the trends in your specific industry, focusing on your particu​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​lar type of product or service. o Research and outline industry trends. Be sure to consider the size and growth rate for the overall industry and for the specific product or service on which you are focusing. o Search industry associations, and reliable websites for recent data. 2. Select the strategic position that you believe is the best one for your chosen company and explain how you will implement it to distinguish your product or service from the competition. o Consult Chapter 9, “Strategic Position & Risk Assessment” of your text for help in crafting this portion of your business plan. 3. Describe the company’s distribution channels and provide the rationale for your selection. o Sample questions to ask when choosing distribution channels: o Will you sell your product in grocery stores, restaurants, or sports venues? o Will you sell your product online or as a subscription? o Where will the service be offered? 4. Revise your selected company’s SWOT matrix based on feedback from the Week 2 discussion thread and summarize the key learnings from your matrix. o Be sure to use the SWOT Matrix [DOCX] (table) when revising your SWOT matrix. Formatting Format your assignment according to these requirements: • Typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides. You may single-space the information included in the SWOT Matrix. • You must include headings in your paper for each major topic. • Include a cover page containing the assignment title, your name, the professor’s name, the course title, and the date. The cover page is not included in the required page length. • Include a source list page. Citations and references must follow the format. All sources used must be listed in the source list page and have a corresponding in-text citation. The source list page is not included in the required page length. o Note: There is no minimum requirement for the number of resources used in this assignment. Learning Outcomes The specific course learning outcome associated with this assignment is: • Develop a company overview and SWOT analysis that include trends, strategic pos​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​itioning, distribution channels, and risks.