C​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​oca-Cola and Human-Centric Marketing Read the Walker Smith article and watch the two videos in this week’s materials about Coca-Cola’s marketing strategies. Then respond to the prompts below: In what way does Coca-Cola use storytelling in its branding and marketing? The video narrator says Coca-Cola strive​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​s “to associate the brand with a good feeling.” How do they achieve this? Pick two of Kotler’s “human qualities or attributes” listed in this week’s introduction. Select two Coca-Cola ads and describe how they use these attributes to connect with customers. https://youtu.be/WwdGlE4jxKM https://youtu.b​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​e/XhMVWzVXN