Find one successful and one unsuccessful outdoor advertising campaign. . You may find out on the street or search for them online. Explain the reasoning behind […]
What are the various types and functions of marketing intermediaries? Which are more important for large business and why? Which are more important for the small […]
Growth in online retail sales has been outstripping conventional sales in retail stores. This online sales growth might be enhanced significantly by the latest online sales […]
Assume that you are a marketing manager charged with developing and leading a market entry into a country with a large power distance index (PDI). What […]
Choose a current business news story detailing a situation in which a company faces a general marketing issue. You will use that situation for an analysis […]
Pricing strategy varies significantly across different market structures. The pricing guidelines in a monopoly market are relatively straightforward. Since the company is […]
Research and analyze two companies competing in the same category- one that genuinely incorporates sustainability marketing into its operations and one that either does not […]
