In this assignment, you will evaluate the condition of a specific healthcare market on the basis of the competition present. This will require that you research two healthcare organizations in a similar geographic location and either conduct a SWOT analysis or use Porter’s five forces model.
You will have the flexibility to select any two healthcare organizations (which offer similar services) that serve the same geographic location.
For example, you may be interested to research two skilled nursing facilities (a type of service) in Minneapolis, Minnesota (location). In this example, you would need to research two existing skilled nursing facilities in Minneapolis and complete an assessment tool for each.
Tasks
Select a type of healthcare service (acute care, rural health clinic, long-term care, home healthcare, etc.) and a location (city/state) that interests you.
Provide an overview of the two healthcare organizations and location you selected.
Either conduct a SWOT analysis or use Porter’s Five Forces model for each of your selected healthcare organizations.
On the basis of your findings, recommend which of the two organizations you identified has the competitive advantage in the specific geographic location you selected.
Sample Solution