Answer the following IN YOUR OWN WORDS. Respond to each of the following in a minimum of 175 words each. It will be run thru a checker, thanks.

Select a consumer-products company belonging to the Fortune 500. Search the Claritas Zip Code Lookup site for a zip code of an area you are familiar with.

1. Describe how the company’s key product and brand elements fit the needs of the market described.
2. Evaluate the company’s ability to address this market.
3. How can the company improve?

Sample Solution