Choose and briefly describe a product or service. Where is it in the product life cycle? What recommendations do you have for improving the offering to fit a target markets needs? Be sure to consider the following: What level of quality and consistency does the offering have? What are the major features does it have? What features should be changed or removed? What features should be added? Does the product or service deliver what the customer values? If not, how can it be improved? What improvements would help your offering compete more effectively?

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